The Place To Begin With Rodeo?

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Rodeo inhabits a special position in modern-day sports, having actually established from an American culture that is rapidly altering. Rodeo is a window into the past while at the same time uses an unique and totally modern-day sport with an amazing and interesting atmosphere. Learn more about the history of rodeo through the early years of its advancement.


The Spanish cattlemen, known as vaqueros, would affect the American cowboy with their clothing, language, traditions, and devices which would in turn affect the contemporary sport of rodeo. Responsibilities on these early ranches included roping, horse breaking, riding, herding, branding, and a lot more. These activities remain the exact same today on modern-day cattle ranches all-be-it with contemporary methods and equipment. James McGlinchey, on a bay horse was bring another flag. At an offered signal, the horses raced down the hill - the white horse in the lead. At the foot of the hill, numerous other horses followed the first two into the arena forming a vibrant grand entry. Much of the stock originated from local ranches, but some was generated from other locations.


F. Madsen, owner of the Bell Theater, Universal Studios filmed the event. The newsreel was revealed throughout the country - Livermore was on the map! The success of the very first rodeo resulted in the formation of the Livermore Stockmen's Rodeo Association in April 1919. The association selected 15 acres of the Callaghan vineyard on Lizzie Street (now Livermore Opportunity) and offered stock or script for $25 a share to purchase the land.


Building of the center area of the grandstand and some bleachers, which together held 2,400 seats, were finished for the second rodeo, which was held on July 3rd, 4th and fifth, 1919, an was described by the Livermore Herald as "the most effective rodeo ever kept in the west." In early years, the show was always hung on the 4th of July plus the weekend instantly following or preceding the fourth - for this reason the program ran from 2 to five days.


Those with the best vocal chords were "Foghorn" Murphy and later Ike Latimer followed by Abe Lofton. From 1930-1965 with a P. A. System and sometimes on horseback, came Livermore's own Bud Bentley. Expert announcers were employed from then to now. Throughout the early years there were numerous local riders.


All were seen on film newsreels. Those in charge strove and offered kindly to guarantee the success of the program and the satisfaction of the viewers and the individuals too. John McGlinchey would send out two header wagons out to the Mourterot Cattle ranch and purchase hay so that the numerous cowboys that remained at his house would have feed for their horses.


The Spanish impact was stressed in these early rodeos. In truth, "old timers" still say "Ro-day-oh" while others pronounce it as Ro-dee-oh. The show was well promoted, and individuals worn either Spanish or western outfit. Journeys to Oakland and San Francisco were planned. Groups would parade down the streets in costume bring signs revealing the date's of the rodeo.


When the Oakland Auditorium was used as a hospitality home and "mini" rodeo museum. Rooms there were decorated and staffed with people serving refreshments to all who went to. Rodeo time was "Huge Time" in Livermore; everybody was getting associated with some method. The regional merchants were delighted to have the influx of people and dressed "western" weeks preceding the program.


Barnard Mouterot remembers heading out to the Ruby Hill Winery to cut palm fronds to embellish the light poles on First Street. Banners were strung across First and Second Streets, and on Lizzie Street out of the rodeo premises. Many store fronts had rodeo scenes painted on their windows and stores were decorated.


Weeks previously, the males in the area started growing beards for the "Whiskerino Contest." High school students were an important part of marketing. Professional photographers from the Oakland Tribune, San Francisco Chronicle and San Francisco Examiner would take images of the ladies in western or Spanish garb. These pictures were utilized for promotion functions.


Their "pay" was free admission. High school boys placed advertising posters along the highways from Livermore to Stockton and to San Francisco, and on the Dunbarton and Antioch bridges. Rodeo Week was likewise "Carnival Time" in Livermore. In the early years, the carnival was hung on J and K Streets along with on Second Street.


Vacant lots and south of Second Street were utilized for flights. Later the carnival moved north of First Street and south of Railroad Opportunity. Street dances were held at night on J Street between First and Second. On one event, there was a dance at Sweeney Ballroom. Contributing to the festivity, the "Hoosegow" or prison on wheels would travel First Street daily searching for anybody not using some type of western or Spanish clothing.


In addition to this "Big" Parade, there was also a horse parade at 12 or 1 o'clock every day of the program. The horses paraded east on First Street, turned south on Lizzie Street (Livermore Ave.) and headed out to the Rodeo grounds, where they went into and took part in the Grand Entry.


Might 1, 1921, marked the very first time that the rodeo grounds were utilized for a community event other than a rodeo, when a Might Day Fete was held for all the schools in the Livermore-Amador Valley. A California Frontier Days Pageant became part of the home entertainment at the 1921 Livermore Rodeo.


For instance, in the mid 1930's all of the rural schools in South Alameda County collected at the grounds for an athletics "playday." As the Rodeo showed to be a financial success, land acquisitions and enhancements continued. More seating was set up and all grandstands were covered. More chutes and holding pens were constructed.


It is still being utilized for neighborhood events. In 1948 the Association's holdings had grown to 40.5 acres. The well earned motto "World's Fastest Rodeo" was first utilized in 1935. Speed had always been a crucial factor. There was a track around the arena where many events were held. This included cowboy and cowgirl races, relay races where cowboys or cowgirls altered horses at each station, and Pony Express races, where saddles as well as horses were changed.

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